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Mission Statement

 

 

Authors' Coalition, a group of serious writers both experienced and aspiring, are dedicated to

 

1) the mutual support and development of each others' careers through the sharing of resources, networking and cross-promotional efforts, and

 

2) advancing the interests of writers and the writing community in general.

 

It is our intent to provide services that will augment their efforts to write, promote and support one another successfully. Through the spirit of shared work and activities, members may reap mutual benefit.

 

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Display Your Book with Adjustable Book Stands

Click here for pricing on Book Display Signs

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Advertise Your Book with Car Magnets

Click here to request pricing for customized car magnets to promote your book!

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Make Yourself A Star at Book Events with Banners and Stands

Above:  A sample of a banner design that helps passers-by identify you as a signing author.                                 

Below: What a banner set-up looks like.

Click here to request pricing on promotional banners & banner stands

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Authors' Coalition Partners with Kathe Gogolewski for Title/Author Personalized Design, Characterizations and More

 

Here is the adorable CD art Kathe Gogolewski developed for our Authors' Coalition discs. Imagine! Your name and book title for use in your promotional material: flyers, pamphlets', brochures, letters, and e-mail signatures. For only $20 for Authors' Coalition members and $40 for nonmembers (includes Authors' Coalition Silver membership), artist Kathe Gogolewski will tweak the AC logos on this page to suit your promotional needs. To see all the possibilities (male, female, dark skin, light skin, etc. go to: http://www.tri-studio.com/carolyn.html Then imagine your book's title and your name incorporated into the design. Prices for other services quoted upon request.

 

Mission Statement

 

 

What we can do ourselves, we can do better together. A loose version of Authors' Coalition began a few years ago as a way for several authors to display books in the same booth. Over several years of beautiful book fair experiences to dreadful book fair sales, several of us determined that book fairs are about public relations; in other words, book fairs are about exposure and branding. As soon as we got ourselves on the right track our process bloomed!

 

We added value like crazy!  A giveaway CD featuring participating authors to the press and to readers!  A catalog full of of titles of our members go to booksellers!  We have a video/slideshow available that lets authors who speak also cross promote with others and come off looking very, very professional. Cross- promotion has become an essential part of our package rather than a casual suggestion! And, of course, we learn from each other, network with each other!  Click here to learn how to sign up for these opportunities.

 

Then we came up with more. "Stuff" that might help our authors promote if they choose to -- at the fair or elsewhere.  Car door magnets, as an example. Won't people in Wichita be impressed with an author who is "featured at the LA TIMES FESTIVAL OF BOOKS?"   Calendars, fliers and other support products.  A place to blog and learn blogging.  We're keeping the cost to a minimum on these and even starving authors gotta know that there is rarely a  completely free lunch.  (-:  

 

And then there is our newsletter. "Sharing with Writers" is plumb full of promoting ideas, opportunities to promote your own book(s) and even an occasional writing idea or two. To subscribe, send an e-mail with "subscribe" in the subject line to HoJoNews@aol.com. "Sharing with Writers" is our official Authors Coalition newsletter where you'll get tips galore but also where you'll learn about new Authors' Coalition programs. And we have several other associcated newsletters including Yarnspinners and Wordweavers, Betty Dobson's Inkspotters and Kathe Gogolewski's Fiction Flyer.

 

Of course, an added advantage is that you have the ear of The Frugal Book Promoter: How to Do What Your Publisher Won't author.  That's me. This book, a USA Book News "Best Professional Book of 2004" and an Irwin Award winner from Book Publicists of Southern California has earned rave reviews from its readers. It is a labor of love--sharing what I learned as a PR professional and what I learned promoting my own first two books: This is the Place, Harkening: A Collection of Stories Remembered and even a chapbook of poetry, Tracings. Authors will also want to check out The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success and a Red Engine Press book, The Complete Writer.

 

So come on in.  Browse around.  Join Authors Coalition and partake of the advantages with more--always more--to come!

 

Carolyn Howard-Johnson

Author of the How To Do It Frugally Series of Books and Founder of Authors' Coalition

 

 

 

 

 

 

 

Cross Promotional Opportunities

More opportunities coming!

 

2008 LA Times Festival of Books Fair Report

Our Authors' Coalition booth was really amazing this year. We used value-added promotions galore including a special $99. offer from well-known TV host Rey Ybarra and his www.bestsellingauthortelevision.com. His top cameraman Randy Detroit was there taking still and videos of participants in our booth. Here is a short of him with his magic camera in the booth on Sunday and one of his very impressive video camera beneath that:

 

 

We also sent out catalogs to booksellers and some press. That the catalog was associated with Authors' Coalition and the Festival was noted prominently. WE had volunteers helping to hand out brochures, a full signing schedule for two days, beautiful posters of authors' works to decorate the booth. We all  gave away books with every purchase and built our lists like crazy.  Special thanks go to Christine Alexanians and Annette Fix for their dedication to success.

I hope you'll sign up for 2009.

Carolyn Howard-Johnson, Founder of Authors' Coalition E-mail me at HoJoNews@aol.com.

 

Authors Signing at the Authors' Coalition booth at the LA Times Festival of Books To Be Included in Video Opportunity at No Extra Charge. To learn more click here.  Yes, we'll try to talk Rey into doing this next year, too!

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The Authors' Coalition Slide Show Available

AC members may be part of it, use it on their websites or blogs and, of course, project it at events where they appear.  For more information on how to have your book appear here, go to our promotion services or e-mail us for a quote on it and/or other value-added, cross-promotions.

Directions for feeding this to your blog:

First go to our "No Hum-Drum books fairs" site, www.authorscoalition.blogspot.com to see what the slide show looks like and to get an idea of how you might use it.  Keep in mind that right now the slide show can't be made larger for blogs but will be full size if choose to put it on your website.   

 If you decide you want to put it on your blog, here's how.

  1. Open the layout page on your blog. On it you will find Page Elements.
  2. Add a Page Element.
  3. Select the Slideshow option. On blogger.com it is the first possible option, on the upper left hand of your pop-up window. 
  4. Fill out the title window with whatever you'd like.  How about "Authors (Including yournamehere) Being Made Famous by Authors' Coalition's Slide Show."  
  5. After you've clicked on the Slideshow option, you will be asked for a source. You want: Choose Picasa Web Albums
  6. Then you choose an option. The one you want is: Album
  7. You will be asked for a Username. It is Katieseyes@aol.com
  8. In the Album window will appear: Authors' Coalition 2007 Slideshow   If it doesn't, type that in.
  9. Open links in new window.  Check.
  10. The slide show will appear in preview.
  11. Save your changes.
  12. Open your blog in a "new view."
  13. Voila!  Another easy perk and lesson for how to use it from your Authors' Coalition team, particularly our tech genius, Joyce Faulkner.

For those of you who didn't participate in the slide show promotion, it is available for the 2008 fair and events beyond that.  Scroll up to find the post  on the AC blog on the 2008 LA Times Fair and double check the slide show option. (-:

 

AC 2007 Slide Show

AUTHORS'COALITIONby
Authors' Coalition and Red Engine Press Kit

AUTHORS COALITION PROMO

 

Buy
Our
Books!

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Read Reviews of our Books

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Endorsement:

"What do I love about Authors' Coalition (AC)? Lots! Authors collaborate with authors to promote and sell books. I have resigned from every professional writing association I have ever joined because typically they only provide information. And like all information on the same topic, it eventually starts repeating or I outgrow the material. AC is not like all other associations.  What do I love the most about AC? The PRICE!" ~ Author and speaker Allyn Evans is an advocate for mothers and daughter, www.allynevans.blogspot.com.

 

 

Chum Water by Hodge Woods is the first in the Sharks on Wounded Fish series where Hodge shares with us the details of life with a serious spinal cord injury.  Told with gentle, self-deprecating humor, this extraordinary book provides the reader with unique insights into the healthcare system -- from the perspective of a patient and a healthcare provider.

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We live in a world where integrity has often become situational.  We don’t always agree what integrity is or when it applies.  This book defines integrity, discusses it as it relates to segments of society such as education, the workplace, the news, in real estate and one' personal life. Learn more about Dennis AuBuchon's Integrity.

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From 'Nam With Love is a series of poetic vignettes documenting Lloyd King's year in Vietnam.  Passionate, plaintive and heart wrenching, this book is illustrated with the author's own black and white sketches.

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The Simple Touch of Fate is a fascinating collection of stories revealing compassion, mystery, humor and warmth, written by people from various walks of life as they tell about their personal brush with FATE.

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Many of our members' books are available on Kindle. Just click to order yours.

 

 

For Professional Help with Queries, Proposals, Media Kits, Cover Letters and More, Click Here.

 

 

Writers Love Words. Writers Love Crossword Puzzles!

Authors' Coalition Members' Edition

Click Here for a fun puzzle on Authors' Coalition members and their books.  Watch for new puzzles. What a great cross-promotional tool! You use it your site and it helps all authors involved.  They use it on theirs and it gives your writing exposure.

More on Ordering Here!

(Our sponsor, RRP, can make a puzzle all about you and your book for for your website. Contact Joyce at katieseyes@aol.com)

 

Hey! You'll also want to take an Amazon Shorts Tour with Allyn Evans. It's FREE.

 

Authors' Coalition proudly honors its sponsors.

Sponsorships are open for participation from any publishing related entity--presses, artists, speakers, conferences, tradeshows, individual authors.  Please click here for details.).

                 

Directors: Pat McGrath Avery, Joyce Faulkner
Founded by Carolyn Howard-Johnson
 

"AC is the current that propels your career."

Carolyn Howard-Johnson, Authors' Coalition founder

 

 
Disclaimer
You are encouraged to download and reprint much of what you find on this site.
If you choose to do so, please include bylines, taglines and copyright tag. 
For those who prefer express permission, contact Carolyn Howard-Johnson at
HoJoNew@aol.com and she will put you in touch with the owner of the creative material.

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