Authors' Coalition and Red Engine Press

In 2006 this was the Authors' Coalition and Red Engine Press website. Below is content from their archived pages.

Mission Statement

Authors' Coalition, a group of serious writers both experienced and aspiring, are dedicated to 1) the mutual support and development of each others' careers through the sharing of resources, networking and cross-promotional efforts, and 2) advancing the interests of writers and the writing community in general. It is our intent to provide services that will augment their efforts to write, promote and support one another successfully. Through the spirit of shared work and activities, members may reap mutual benefit.

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What we can do ourselves, we can do better together. A loose version of Authors' Coalition began a few years ago as a way for several authors to display books in the same booth. Over several years of beautiful book fair experiences to dreadful book fair sales, several of us determined that book fairs are about public relations and public relations is about exposure and branding. As soon as we got ourselves on the right track our process bloomed!

We added value like crazy!  A giveaway CD to the press and to readers!  A catalogue of titles to booksellers!  Making cross promotion an essential part of the package rather than a casual suggestion! And, of course, learning from each other, networking with each other!  Click here to learn how to sign up for this opportunity.

Then we came up with more. "Stuff" that might help our authors promote if they choose to--at the fair or elsewhere.  Car door magnets.  Won't people in Wichita be impressed with an author who is "featured at the LA TIMES FESTIVAL OF BOOKS?"   Calendars, fliers and other support products.  A place to blog and learn blogging.  We're keeping the cost to a minimum on these and even starving authors gotta know that there is rarely a  completely free lunch.  (-: 

And then there is our newsletter. "Sharing with Writers" is plumb full of promoting ideas, opportunities to promote your own book(s) and even an occasional writing idea or two. To subscribe, send an e-mail with "subscribe" in the subject line to HoJoNews@aol.com. Soon "Sharing with Writers" will be our official Authors Coalition newsletter and there will be special perks for existing subscribers/members.

Of course, an added advantage is that you have the ear of The Frugal Book Promoter: How to Do What Your Publisher Won't.  This book, a USA Book News "Best Professional Book of 2004," has earned rave reviews from its readers. It is a labor of love--sharing what I learned as a PR professional and what I learned promoting my own first two books: This is the Place and Harkening: A Collection of Stories Remembered.

So come on in.  Browse around.  Join Authors Coalition and partake of the advantages with more--always more--to come!

Carolyn Howard-Johnson
Your Frugal Book Promoter
And Founder of Authors' Coalition

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BLOGS BY MEMBERS

Blogs are a great way to focus on what you are doing as a writer. Others' blogs are a neat way to reach out to both the blogger and their visitors. When you're visiting a blog, leave a comment. Try to contribute something that will help the blogger's visitors,  Don't be afraid to mention something (your blog?) that also fits with the theme of the blog or that particular post.  Sign off with your full name and your website address.  Inquiring minds will want to know.

These blogs are authored by Authors' Coalition members. They will be a good resource for writers planning a blog tour, for writers gleaning ideas for a blog of their own and more.  The subjects are varied so if you see one that aligns itself with what you are doing, offer the blogger a link exchange or a guest blogger exchange. There are all kinds of ways we can come together.

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"Sharing with Writers," is where AC founder, Carolyn Howard-Johnson, blogs about all things writing. From ranting about Oprah's neglect and our freedom of speech at risk to  helpful articles on all things publishing. www.SharingwithWriters.blogspot.com. When you're there, you can subscribe to received posts in your e-mail box.

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Here is a blog that may feature you and your book. Query Joyce Faulkner, katieseyes@aol.com.  Find your favorite authors (and others!)  there and meet some new ones.

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Joyce Faulkner is a traveler and  tiramusu expert . Follow her restaurant recommendations and travel tips at http://journeysintaste.blogspot.com. Does your book have something to do with either? Let he know about it.

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Here is a blog where writers can ask questions of experts. Blogger Carolyn Howard-Johnson, The Frugal Editor, will answer you or find someone else who can.  E-mail your question to her at hojonews@aol.com.  Find the blog at www.TheFrugalEditor.blogspot.com.

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Pat McGrath Avery and Joyce Faulkner blog about and for veterans and friends of veterans. Do you have a story to tell that's related to the military? Query Pat at PatAvery@gmail.com | http://rrpstorytellers.blogspot.com

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Authors' Coalition official blog focuses on  how to make a hum drum book fair into a sizzling success. Use our value-added promotions, whether you join our selected booths or go it on your own!  First visit www.authorscoalition.blogspot.com for help. Then contact Carolyn Howard-Johnson at HoJoNews@aol.com for help selecting the program right for you.

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Authors' Coalition director, Joyce Faulkner, shares stories from her novel, from her Celebrity Cafe column and more in this blog. http://forshriekigoutloud.blogspot.com

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Another official Authors' Coalition blog where you (member or not!) can share your favorite reviews. We accept favorite reviews from reviewers, authors and, yep! even readers.  Go to the blog and follow the easy guidelines on the left side of the page. Scroll down just a tad.

www.TheNewBookReview.blogspot.com

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Carolyn Howard-Johnson blogs on tolerance and all things related including the treatment of our soldiers. Find it at: www.WarPeaceTolerance.blogspot.com

AuthorsCoalitionAndRedEnginePress.com