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"AC is the current that propels your career."

Carolyn Howard-Johnson, Authors' Coalition founder

 

 

Tip

Retailers pay attention to something called perceived value. Authors, whether they like to think of their books that way or not are selling a product, just like retailers. So authors, the essential element in the making of books, should think perceived value when they plan their promotions. CDs have a high perceived value. At a low cost per unit. It is hard to a more useful item into the hands of a reader--and that includes magnets, pens and other souvenir items.

  Find tips on writing, promotion or tech on every page of this website. 

  

For more marketing items check out our presentation aids.

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Authors' Coalition Media Releases

 

At your left is a picture of the CD Authors' Coalition distributed to more than 1,000 readers and press at the UCLA Festival of Books in 2007. Expertly burned CDs, each is a cross-promotional effort that features several authors. Authors can then make CDs for their own events or have Authors' Coalition burn them. The possiblities for a given author's book to be seen grows exponsentially with each participating author and each event  he or she attends.

Artwork by Kathe Gogolewski, www.Tri-Studio.com.

Most authors don't think of CDs as a promotional tool. Authors' Coalition's experience uses them at book fairs like the UCLA Festival of Books, the West Hollywood Book Fair, Branson Veteran's week and more

We know they work!  They

They are especially effective for authors who use them according to our guidelines. (Learn more about how we used them at the Authors' Coalition blog which focuses on how to make a humdrum fair experience into a sizzling success at http://www.AuthorsCoalition.blogspot.com .)

AC can produce your own CD. It may be used as a combination media kit, biography, excerpt, reviews, etc in in website format. 

We also produce cross promotional CDs. Once produced we provide you with a template or burn the CDs for you so you can use it events that you are participating in.

Authors' Coalition at your service regardless of your level of  CD expertise.

To get a quote, contact Pat at riverroadpress@yahoo.com or call 417-230-5555

 
 

THE COMPANY SHE KEEPS is a romantic thriller about a young southern woman who becomes a spy for the CIA, and the case officer who sends her into a world of danger. Both struggle to balance patriotism and personal integrity as they navigate a life of glitter and grime, from Europe's grand boulevards to Iran's Grand Bazaar. Read it, and the "news" will never be the same.

 http://www.silkroad.org

Do-it-yourself, low cost tools for high Internet visibility, from Peggi Ridgway, America’s Web Marketing Coach.

http://www.mywebsavvy.com

 

The Unseen launches The Manipulated Evil Trilogy. Ravyn knows the fate of two worlds rests on her shoulders but she discovers her knowledge of the war she fights is limited. Mystical beings reveal secrets reminiscent of fallen angels and judgment days. Through Scattered Souls: Book Two, and Scorching Eden: Book three, Ravyn struggles to win the battle that threatens her universe while learning to love and dream of a future for herself. 

 http://www.tcmcmullen.com/

 

 
 
 

 

Authors' Coalition proudly honors its sponsors.

Sponsorships are open for participation from any publishing-related entity--presses, artists, speakers, conferences, tradeshows, individual authors.  Please click here for details.).

                 

Directors: Pat McGrath Avery, Joyce Faulkner
Founded by Carolyn Howard-Johnson
 

"AC is the current that propels your career."

Carolyn Howard-Johnson, Authors' Coalition founder

 

 
Disclaimer
You are encouraged to download and reprint much of what you find on this site.
If you choose to do so, please include bylines, taglines and copyright tag. 
For those who prefer express permission, contact Carolyn Howard-Johnson at
HoJoNew@aol.com and she will put you in touch with the owner of the creative material.

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